Moto Guzzi BASSA V11 Motorcycles, page #7

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Get $50 To Test Ride An Aprilia Or Moto Guzzi At Laguna Seca MotoGP

If you’re going to be at Laguna Seca for this weekend’s MotoGP race, be sure to stop by the Aprilia and Moto Guzzi booths, as both manufacturers are handing out $50 gift cards if you take a model from either manufacturer for a test ride. To qualify for the gift card, simply visit the Aprilia or Moto Guzzi booths during the weekend. There, you’ll receive a postcard encouraging you to test ride an Aprilia or Moto Guzzi at a participating US dealership.

Top 10 Affordable Modern Classics

1 of 11Next Last   Recently, we put together a list of the Top 10 Modern Classic motorcycles. It featured some rare and/or significant motorcycles stretching as far back as 1996. Bikes we think will be highly valuable decades, even centuries, from now.

Three-Time World Champion Wayne Rainey Honored At Quail Motorcycle Gathering

Saturday, May 4 marked the 5th annual Quail Motorcycle Gathering in Carmel, California. With such a diverse collection of historical, rare and outrageous motorcycles, the Quail is an event we thoroughly enjoyed attending last year. To commemorate the occasion, this year’s guest of honor was none other than three-time 500cc Grand Prix world champion, and local area resident, Wayne Rainey.

Moto Guzzi Offering Free Test Rides On New California 1400 Custom ABS

If you’ve been anxious to try the new Moto Guzzi California 1400 Custom ABS, featuring the largest engine Guzzi has ever built, traction control, rider modes, ABS, cruise control, ride-by-wire and impeccable fit and finish, but didn’t know how to actually get your hands on one, you’re in luck. Moto Guzzi dealers across the country are offering free test rides. All you need to do is have a motorcycle endorsement and fill out the Moto Guzzi California Test Ride Form to schedule an appointment with your nearest dealer.

Piaggio Reports Q1 2013 Results

The Piaggio Group reported an 11.6% drop in net sales for the first quarter of 2013, the result of a struggling economy and unseasonably cold weather in Europe and a flatlining two-wheeler market in Vietnam. There was however some good news in North America, Vespa sales in India and a 27.8% increase in Moto Guzzi sales. According to the company’s first quarter report, Piaggio reported net sales of 303.4 million euros (US$396.8 million), down from net sales of 343.1 million euros reported the same quarter of 2012.

2014 Moto Guzzi California 1400 Custom and Touring Arrive at US Dealerships April 15

Moto Guzzi announced the all new California 1400 Custom and Touring models will land at American dealerships on April 15. The 2014 Moto Guzzi California 1400 Touring will be priced at $17,990 while the Custom version will be available for $14,990. The two new models form the centerpiece for the Piaggio Group‘s efforts to reinvigorate the Moto Guzzi brand.

Ewan McGregor Stars in Ad Campaign for 2013 Moto Guzzi California 1400

Considering how much his films “Long Way Round” and “Long Way Down” for popularizing the GS, you’d think Scottish actor Ewan McGregor was a BMW guy. His friend and co-star in those two travelogues, Charley Boorman is a BMW brand ambassador, and it’d be easy to assume McGregor is as well. The truth is McGregor, well known for his love of motorcycles, is a much bigger fan of Moto Guzzi.

Piaggio Reports 2012 Sales Results

The Piaggio Group reported a 7.3% decrease in net sales and a 9.0% decrease in net profit for 2012, thanks in large part to a sharp decline in demand in Europe including an all-time low for motorcycle sales in Italy. Piaggio reported net sales of 1.406 billion euros (US$1.842 billion) in 2012, down from 1.516 billion euros in 2011. Motorcycles and scooters accounted for net sales of 993.3 million euros  (US$1.301 billion), a 3.1% decrease from 1.025 billion euros reported for 2011.

Moto Guzzi Taking the Motorcycle Show Experience to Airports to Promote the California 1400

A pair of muscular-looking V-Twin cruisers sit on a dais in front of a dramatically lit backdrop as attractive female brand representatives greet guests, answer questions and pose for pictures. This scene is fairly commonplace at convention centers during the motorcycle show season, but Moto Guzzi is taking the scenario to a new location: airports. Moto Guzzi is bringing the motorcycle show experience to select airports in Europe to promote its new California 1400 models.

2012 US Motorcycle Sales Results – Industry Reports 2.6% Increase

The Motorcycle Industry Council reported a 2.6% increase in motorcycle sales in the U.S. market for 2012. According to the industry group’s figures, American consumers purchased 452,386 motorcycles in 2012 compared to 440,899 motorcycles in 2011.