2012 Yamaha Yzf-r6 Sportbike on 2040-motos

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The Pursuit of Yamaha-ness – A Message from Yamaha’s CEO

Yamaha must “pursue true Yamaha-ness and break out of our old norms” if it hopes to increase profitability, says Hiroyuki Yanagi, the company’s president and chief executive officer. In an open letter released by Yamaha, Yanagi discussed what his company needed to do in order to reach its goal of producing 12 million units this year and collecting 2 trillion yen (US$22.5 billion) in sales. Yanagi’s message offered little in specific details but provided a glimpse of Yamaha’s overall strategy for the next few years.

Results From Day 2 Of World Supersport Testing At Phillip Island

If there’s one constant when it comes to World Supersport racing, it’s that Kenan Sofuoglu will be at or near the front at all times. The former champ has a special ability when it comes to lapping middleweight sportbikes as quickly as possible, and it showed again at the conclusion of World Supersport testing at Phillip Island. Sofuoglu’s best time of 1:33.506 was set during the first day of testing, but still nobody was able to beat it.

Rich Oliver’s Mystery School Still Has Open Dates

Many roadracing champions will tell you that training in the dirt has helped them immensely in becoming the best rider they can be. The drastically reduced grip in the dirt makes a rider feel more comfortable on the street when one or both tires start slipping. At the Rich Oliver’s Mystery School, five-time 250cc champion, Rich Oliver, will teach you how to gain confidence on two wheels, all from the controls of a TTR125 Yamaha.