2011 Yamaha Yzf-r1 on 2040-motos

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Moto blog

Yamaha Celebrating 50 Years of Racing at Indianapolis Grand Prix

Yamaha announced a slate of activities for the Aug. 26-28Indianapolis Grand Prix to mark the manufacturer’s 50th anniversary of Grand Prix racing. While Yamaha factory racers Jorge Lorenzo and Ben Spies wearing the special red and white 50th anniversary livery, race fans can purchase matching 50th anniversary gear and other merchandise and souvenirs.

The Pursuit of Yamaha-ness – A Message from Yamaha’s CEO

Yamaha must “pursue true Yamaha-ness and break out of our old norms” if it hopes to increase profitability, says Hiroyuki Yanagi, the company’s president and chief executive officer. In an open letter released by Yamaha, Yanagi discussed what his company needed to do in order to reach its goal of producing 12 million units this year and collecting 2 trillion yen (US$22.5 billion) in sales. Yanagi’s message offered little in specific details but provided a glimpse of Yamaha’s overall strategy for the next few years.

Isle of Man TT 2013: Dainese Superbike Race Results

It was delayed by a day but the Isle of Man TT’s Dainese Superbike race finally went underway Sunday. Originally scheduled to open the 2013 Isle of Man TT, the race was pushed back a day because poor weather earlier in the week prevented proper practice and qualifying. Even then, the Superbike race was delayed 45 minutes from its rescheduled start time due to a traffic accident.