2014 Yamaha Yz125 Dirt Bike on 2040-motos

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Yamaha Applies for R3 Trademark in US

Last week, we broke the news that Yamaha had filed a trademark application for the European Union for the use of “YZF-R3” and “R3“. We can now confirm that Yamaha has filed a similar trademark application for “R3″ with the United States Patent and Trademark Office, a strong indication that Yamaha intends to offer the motorcycle in the U.S. Visit the Yamaha R3 Forum The USPTO filing (registration #86160385)  is dated Jan.

2014 Yamaha MT-09 Three-Cylinder Street Bike Announced for Europe – to be Named FZ-09 in US

A couple of weeks ago, Yamaha Europe released a video called “Dark Side of Japan” teasing a new street bike it claimed would “change the sport motorcycle world.” Today, the company revealed its new model, introducing a new naked sportbike powered by a “Crossplane” three-cylinder engine called the MT-09. (EDIT: and we can now reveal that the North American version will be known as the Yamaha FZ-09.) The 2014 Yamaha MT-09 is powered by a new 847cc three-cylinder engine first teased at Intermot last year. According to Yamaha, the MT-09′s engine produces 113.4 hp at 10,000 rpm and 64.5 ft-lb.

Yamaha Officially Announces Monster Energy Sponsorship

As we reported in December, energy drink producer Monster Energy has signed a sponsorship agreement with Yamaha‘s factory MotoGP program, putting its brand on the Yamaha YZR-M1 race bikes, team clothing and equipment, as well as riders Jorge Lorenzo and Valentino Rossi. Monster Energy already had a personal sponsorship deal with Rossi but the company will now also sponsor Lorenzo. The reigning MotoGP Champion had previously had a sponsorship arrangement with rival energy drink company RockStar, but Yamaha exercised a clause in its contract with Lorenzo allowing a buy out of the RockStar deal as it conflicts with the team’s sponsor.