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Kenny Roberts Joins Inaugural American International Motorcycle Expo

We’ve posted several articles over the past few months about the inaugural American International Motorcycle Expo (AIME) because the motorcycling public is invited to attend what looks like an industry/trade show. And we’re not the only ones excited to check it out. Kenny Roberts, perhaps the best-known American motorcycle racer of all time, has signed on to the AIME show as “American International Motorcycle Champion.” In this role, Roberts will serve as the proverbial face of AIMExpo, joining in the celebration of the inaugural show with the entire powersports marketplace – industry, trade, media and consumers.

Yamaha and Star Riding Assc. Set For 5th Annual Feed the Children Food Drop

Yamaha Motor Corp., U.S.A., along with the Star Touring and Riding association, join forces for the fifth year to support the charitable organization Feed the Children in a food drop to benefit needy Orange County, Calif., residents. The event takes place today, Friday, November, 18th. More from Yamaha on the food drop: Each year, Yamaha’s employees donate monies on a monthly basis for “Feed The Children blue jean Friday” which raises enough each year to support a tractor trailer semi truck loaded with food and hygiene products for local Orange County residents in need.

Kenny Roberts R1 Auction Nets $87,000 for Charity

The one-off GYTR-equipped Yamaha YZF-R1 ridden by “King” Kenny Roberts at this year’s U.S. Grand Prix at Laguna Seca was auctioned for $87,000. Roberts and late night television star Jay Leno were the special guest auctioneers for the R1 at Mecum’s Motorcycle Auction in Monterey, Calif.