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Movistar To Be Yamaha MotoGP Title Sponsor For 5-Years

Finding sponsors for U.S. racing might be next to impossible, but this isn’t the case elsewhere, as Movistar, a telecommunications arm of Spanish company Telefonica, has signed on to be the title sponsor for the Factory Yamaha MotoGP team for the next five years. Short of the 20-year relationship between Honda and Repsol, this comes as one of the more significant sponsorship deals in recent memory.

Yamaha Reports 2012 Results

Yamaha reported a 5.4% decrease in net sales for 2012 and a 72.2% decrease in profit but the Japanese manufacturer says it is poised for a dramatic recovery as it begins its “New Medium-Term Management Plan” for 2013-2015. Coinciding with the start of its new business plan, Yamaha is adopting a new brand slogan: “Revs your Heart“. The company reported net sales totaling 1,207.7 billion yen (US$13 billion) for the 12 months ended Dec.

2023 Yamaha Niken GT First Look

Bigger engine, new saddlebags, and updated electronics This just in from Yamaha Europe, whether this applies Stateside remains to be seen: For 2023, Yamaha has updated the Niken in just about every area of the bike. The high points include the engine, TFT functionality, and suspension. Since the company considers the Niken to be “one of Yamaha’s most sophisticated Sport Tourers,” the emphasis on improving the quality of the rider’s experience should come as no surprise.