2014 Yamaha V Star 950 V Star 950 Cruiser on 2040-motos

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Lorenzo And Rossi Unveil Yamaha MotoGP 2014 Livery

Yamaha’s official MotoGP outfit unveiled the team’s official 2014 livery in front of a packed audience in Jakarta, Indonesia. The team’s two factory riders, Jorge Lorenzo and Valentino Rossi, were on hand to proudly showcase their YZF-M1 motorcycles. As expected, blue, Yamaha’s factory color, plays a major role in the color scheme, but unlike last year where it was the dominant color, it is equally offset by contrasting white swaths on the upper fairing, fuel tank, and throughout the lower fairing.

Yamaha Recruits Indonesian Girl Group to Sell Mio J Scooter

  Would you buy a scooter from these young Asian women wearing schoolgirl uniforms? Yamaha Indonesia hopes you would. This is JKT48, a 28-member all-girl pop group based in Jakarta, and the new spokespersons for the 115cc Yamaha Mio J scooter.

US Motorcycle Thefts Down 6% in 2011

Americans reported 46,667 motorcycle thefts in 2011, a 6% decrease from 49,791 stolen motorcycles in 2010, reports the National Insurance Crime Bureau. Despite the drop in reported thefts, the non-profit organization representing nearly 1100 property and casualty insurance companies says the theft rate still averages out to one motorcycle stolen every 11 minutes in the U.S. The numbers were published in the NICB’s 2011 ForeCAST Report which examined theft reports as well as recoveries.