2006 Yamaha V Star 1100 Classic on 2040-motos

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The Pursuit of Yamaha-ness – A Message from Yamaha’s CEO

Yamaha must “pursue true Yamaha-ness and break out of our old norms” if it hopes to increase profitability, says Hiroyuki Yanagi, the company’s president and chief executive officer. In an open letter released by Yamaha, Yanagi discussed what his company needed to do in order to reach its goal of producing 12 million units this year and collecting 2 trillion yen (US$22.5 billion) in sales. Yanagi’s message offered little in specific details but provided a glimpse of Yamaha’s overall strategy for the next few years.

Yamaha Files Patents for Leaning Three-Wheeled Electric Scooter

Yamaha has filed a number of patents with the U.S. Patent and Trademark Office and the European Patent Office for an electric three-wheeled scooter. Unlike the Yamaha Tricity which has two wheels at the front and a third wheel at the rear, the patents are for a scooter with two rear wheels, each driven by an electric hub motor.

Four Classic Clubs Showcase Variety At AMA Vintage Motorcycle Days

From custom café racers to beautifully restored Bridgestone motorcycles, a full range of motorcycling interests will be represented at BikeBandit.com AMA Vintage Motorcycle Days, featuring Indian Motorcycle, July 11-13 at Mid-Ohio Sports Car Course in Lexington, Ohio. Classic Clubs that will be located on Championship Row include the Vintage Japanese Motorcycle Club, Louisville Vintage Motorworks, Café Racer magazine and Bridgestone Motorcycle Club. The Club Corral, across from Championship Row, will include the Indian 4 Cylinder Club, the Kawasaki ZL Owners Association and the Cincinnati Classic British Motorcycle Owners.