2008 Yamaha Road Star on 2040-motos

Yamaha Road Star tech info

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Moto blog

Pikes Peak 87th Annual International Hill Climb [pics and video]

Named after a man by the name of Zebulon Pike, an explorer who led an expedition to the area in 1806, Pikes Peak is home to the second oldest motorsports race in America second only to the Indianapolis 500. First completed in 1916, this year marks the 87th running of the “Race to the Clouds.” If the math doesn’t add up, this is because there were several years that the event did not run over the course of its 93 year history. The 12.4 mile trek up the mountain consists of 156 treacherous turns to an elevation of 14,110 feet.

Yamaha Celebrating 50 Years of Racing at Indianapolis Grand Prix

Yamaha announced a slate of activities for the Aug. 26-28Indianapolis Grand Prix to mark the manufacturer’s 50th anniversary of Grand Prix racing. While Yamaha factory racers Jorge Lorenzo and Ben Spies wearing the special red and white 50th anniversary livery, race fans can purchase matching 50th anniversary gear and other merchandise and souvenirs.

The Pursuit of Yamaha-ness – A Message from Yamaha’s CEO

Yamaha must “pursue true Yamaha-ness and break out of our old norms” if it hopes to increase profitability, says Hiroyuki Yanagi, the company’s president and chief executive officer. In an open letter released by Yamaha, Yanagi discussed what his company needed to do in order to reach its goal of producing 12 million units this year and collecting 2 trillion yen (US$22.5 billion) in sales. Yanagi’s message offered little in specific details but provided a glimpse of Yamaha’s overall strategy for the next few years.