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Yamaha Officially Announces Monster Energy Sponsorship

As we reported in December, energy drink producer Monster Energy has signed a sponsorship agreement with Yamaha‘s factory MotoGP program, putting its brand on the Yamaha YZR-M1 race bikes, team clothing and equipment, as well as riders Jorge Lorenzo and Valentino Rossi. Monster Energy already had a personal sponsorship deal with Rossi but the company will now also sponsor Lorenzo. The reigning MotoGP Champion had previously had a sponsorship arrangement with rival energy drink company RockStar, but Yamaha exercised a clause in its contract with Lorenzo allowing a buy out of the RockStar deal as it conflicts with the team’s sponsor.

Yamaha Unveils 2012 MotoGP Livery – Massive Gallery and Video

Yamaha has pulled the covers off the 2012 edition of its YZR-M1, the machines which racers Jorge Lorenzo and Ben Spies will ride to compete in the 2012 MotoGP World Championship. While last year’s M1 was predominantly blue, the new 1000cc version of the M1 sports more white paint with wide bands of Yamaha blue on the front fairing and along the side, flowing along the line of the seat. Like most MotoGP squads, Yamaha doesn’t want to be too specific about its MotoGP bike’s potential, estimating the power output from the crossplane crankshaft engine at over 240 hp.

Yamaha Tracer 9 GT+ Finally Coming to US for 2024

Sport-tourer equipped with radar-based adaptive cruise control Last November, Yamaha Motor Europe revealed a new Tracer 9 GT+ at EICMA, a new version of its Triple-powered sport tourer equipped with a 7-inch TFT display, adaptive cruise control, and a radar-linked unified braking system. Yamaha Motor USA, however, remained quiet about it, and we later learned the Tracer 9 GT+ was not coming to the States for 2023. In fact, even the less techy regular Tracer 9 was left out of Yamaha Motor USA’s returning model announcements.