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Dirt First By MotoVentures

MotoVentures, the long-running (since 1998) dirt bike riding instruction company is changing its name from simply MotoVentures to the more descriptive Dirt First by MotoVentures. The new moniker more appropriately describes the company’s training activities and philosophy about the best way to learn how to ride a motorcycle begins in the dirt. “Our Dirt First training curriculum is very practical with no ceiling or limitations,” says MotoVentures President, Gary LaPlante. ”Our highly qualified, well-trained instructors are capable of teaching everyone from kids to adults and beginners to experts.

Yamaha Reports Q3 2012 Results

Yamaha‘s North American sales were up over the first nine months of 2012, representing the lone bright spot in the company’s third quarter report. North American consumers purchased 51,000 Yamaha motorcycles (including scooters and ATVs), for a 13.3% increase from the 45,000 units sold in the opening nine months of 2011. North American sales translated into 30.7 million yen (US$382 million) in revenue for Yamaha, a 15.0% increase from the first three quarters of 2011.

AMA Superbike: 2012 Daytona Results

Josh Hayes and Blake Young picked things up where they left off by trading wins at the 2012 season-opening AMA Superbike round at Daytona International Speedway. Reigning champion Hayes of Monster Energy Graves Yamaha took the first race handily, leading almost right from the start of the 15-lap race for the win. Yoshimura Suzuki’s Young, who finished second to Hayes in the 2011 AMA Superbike Championship, responded by taking the second race, but only by a slim 0.002-second margin.