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Yamaha Trademarks Logos for YZF-R9

Signs point to an EICMA announcement Ever since we first uncovered evidence of a YZF-R7 based on the MT-07, people started to ask when Yamaha would do the same to the MT-09 and release an YZF-R9 sportbike using the same 890cc Crossplane Triple. The questions picked up a few months later when we dug up trademark filings for a whole range of model names from an R2 to an R9. With the 2023 model launch season in full swing, and EICMA less than two weeks away, we’ve got more fuel for the old rumor engine with two new Yamaha filings, this time for figurative trademarks for “R9” and “YZF-R9.” The trademarks were filed Oct.

The Pursuit of Yamaha-ness – A Message from Yamaha’s CEO

Yamaha must “pursue true Yamaha-ness and break out of our old norms” if it hopes to increase profitability, says Hiroyuki Yanagi, the company’s president and chief executive officer. In an open letter released by Yamaha, Yanagi discussed what his company needed to do in order to reach its goal of producing 12 million units this year and collecting 2 trillion yen (US$22.5 billion) in sales. Yanagi’s message offered little in specific details but provided a glimpse of Yamaha’s overall strategy for the next few years.

Used: Alpinestars Joey Canvas shoes review

The brief I gave to my girlfriend before packing for our little California road-trip was simple: “No hair straighteners, no high-heels and no hand bags!” So, I had to honour the whole ‘packing light’ thing too ...or risk a week of abuse. I picked up these shoes as I thought they’d double as decent riding gear for the Yamaha XVS650 and Ducati Diavel we had lined up but they also looked perfect for wearing with jeans when we’d dumped the bike and were heading out to explore the sights. They don’t feature any ‘real’ armour but they are made from a tough yet flexible canvas and they feature additional protection around the ankle.