2006 Yamaha V-star 650 on 2040-motos

Moto blog

Yamaha Officially Announces Monster Energy Sponsorship

As we reported in December, energy drink producer Monster Energy has signed a sponsorship agreement with Yamaha‘s factory MotoGP program, putting its brand on the Yamaha YZR-M1 race bikes, team clothing and equipment, as well as riders Jorge Lorenzo and Valentino Rossi. Monster Energy already had a personal sponsorship deal with Rossi but the company will now also sponsor Lorenzo. The reigning MotoGP Champion had previously had a sponsorship arrangement with rival energy drink company RockStar, but Yamaha exercised a clause in its contract with Lorenzo allowing a buy out of the RockStar deal as it conflicts with the team’s sponsor.

Yamaha Donates Star Bolt To True American Heroes Auction Hosted By Kenny Roberts

In support of the Yamaha True American Heroes Weekend–the fundraising event taking place this weekend at Kenny Roberts’ legendary ranch in Modesto, California–Yamaha Motor Corporation, U.S.A., has donated a 2014 Star Bolt to the Benefit Auction that is a featured event during the weekend. The announcement was made by Bob Starr, General Manager of Communications for Yamaha’s Motorsports Group. Our own Kevin Duke made it out to the event in 2012, where he had the chance to ride with some of the sport’s biggest legends.

Bonhams To Sell Garelli Grand Prix Collection At No Reserve

Mark your calendars for February 5 and 6, 2013, as those are the dates when Bonhams — one of the world’s largest auctioneers of fine arts and antiques — will put for sale two motorcycle collections which include some incredibly rare and historic machines. The Grand Palais in Paris, France will play host to the auction, which includes the entire Garelli Grand Prix collection as its headliner. Founded in 1919, many famous Italian racers got their starts on Garelli motorcycles.