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Yamaha Releases “Master of Torque” Anime

Yamaha is producing a Japanese anime series called “Master of Torque” to promote its new MT series motorcycles. The four-part series follows three young riders in a fictional version of Tokyo set in a 2017 where everyone seems to ride a Yamaha. The series prominently features the MT-09 (a.k.a.

The Making of Yamaha VMax Hyper Modified by Roland Sands, Marcus Walz and Ludovic Lazareth [Video]

Yamaha Motor Europe asked three of the world’s top builders to work their magic on the company’s flagship power cruiser, the VMax. America’s Roland Sands, Germany’s Marcus Walz and Ludovic Lazareth of France each set to work and create three different interpretations on the Yamaha VMax. These “Hyper Modified” custom Yamaha VMax models were unveiled at Yamaha’s stand at the EICMA show earlier this month, and we placed them at #4 on our Top 10 EICMA Show Bikes You May Have Missed list.

Yamaha Focusing on Developing Model Platforms

Following the success of its MT platform, Yamaha says it will continue to develop new models based on shared platforms, allowing for a choice of multiple models while reducing overall costs. Speaking in a presentation on the company’s business operation, Yamaha Motor President Hiroyuki Yanagi reiterated the strategy of developing multiple models sharing the same engine and frame. Honda has followed a similar strategy with its NC models, seeing the platform evolve to include the CTX700 and NM4.