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Day 9 Dakar 2014: Coma Wins, Increases Overall Lead

The ninth stage took the field to the northernmost point of this year’s Dakar. The riders descended from yesterday’s plateau through the Atacama desert towards the Pacific Ocean. Sand and dunes challenged the athletes especially in the final third of the stage, demanding excellent navigation skills.

The Pursuit of Yamaha-ness – A Message from Yamaha’s CEO

Yamaha must “pursue true Yamaha-ness and break out of our old norms” if it hopes to increase profitability, says Hiroyuki Yanagi, the company’s president and chief executive officer. In an open letter released by Yamaha, Yanagi discussed what his company needed to do in order to reach its goal of producing 12 million units this year and collecting 2 trillion yen (US$22.5 billion) in sales. Yanagi’s message offered little in specific details but provided a glimpse of Yamaha’s overall strategy for the next few years.

2014 Yamaha YZF-R1 and YZF-R6 Race Blu Unveiled

With the MotoGP world championship in Donington Park this weekend, Yamaha took the opportunity to reveal the 2014 version of its M1-inspired Race Blu liveries along with the 2014 YZF-R1, YZF-R6 and other sportbikes. Before you read any farther, here’s the bad news. First, it does not appear as though either the R1 or the R6 received any other updates for 2014.