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The Pursuit of Yamaha-ness – A Message from Yamaha’s CEO

Yamaha must “pursue true Yamaha-ness and break out of our old norms” if it hopes to increase profitability, says Hiroyuki Yanagi, the company’s president and chief executive officer. In an open letter released by Yamaha, Yanagi discussed what his company needed to do in order to reach its goal of producing 12 million units this year and collecting 2 trillion yen (US$22.5 billion) in sales. Yanagi’s message offered little in specific details but provided a glimpse of Yamaha’s overall strategy for the next few years.

2021 Yamaha Tracer 9 GT Review – First Ride

Fast Facts This is an all-new Tracer from the ground up. Engine’s now 890cc instead of 847cc. 5-gallon fuel tank should yield roughly 240 miles.

Rossi, Pedrosa Fastest In Second Sepang MotoGP Test

Valentino Rossi and Dani Pedrosa topped the time sheets at the conclusion of the second MotoGP test at the Sepang track in Malaysia. Both clocked identical times of 1:59.999 to become the only riders to dip under the two minute mark the entire test. The hot and humid conditions in Sepang meant times wouldn’t be faster than they were in the first test here only a few weeks prior, and indeed, Rossi and Pedrosa’s time is 0.466 second slower than the fastest lap Marc Marquez set at the last test.