2014 Yamaha Yzf-r6 Two-tone on 2040-motos

Yamaha YZF-R tech info

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Moto blog

Yamaha Named Strongest Motorcycle Brand of 2012 by Harris Poll

When you think of soft drinks, you picture Coca-Cola. When you think of cell phones, you picture the Apple iPhone. When you think of cookies, you picture Oreos.

Church of MO: 2002 Yamaha FJR1300

All we learn from history, goes the current cynical wisdom, is that we learn nothing from history. Then again, maybe we do? For instance, I just learned this morning that Yamaha is still stamping out the FJR1300ES 20 years after the original 2002 FJR1300 hit our shores.

Yamaha Focusing on Developing Model Platforms

Following the success of its MT platform, Yamaha says it will continue to develop new models based on shared platforms, allowing for a choice of multiple models while reducing overall costs. Speaking in a presentation on the company’s business operation, Yamaha Motor President Hiroyuki Yanagi reiterated the strategy of developing multiple models sharing the same engine and frame. Honda has followed a similar strategy with its NC models, seeing the platform evolve to include the CTX700 and NM4.