2012 Yamaha Yzf-r Yzf-r1 Super Sport on 2040-motos

Moto blog

Yamaha Officially Announces Monster Energy Sponsorship

As we reported in December, energy drink producer Monster Energy has signed a sponsorship agreement with Yamaha‘s factory MotoGP program, putting its brand on the Yamaha YZR-M1 race bikes, team clothing and equipment, as well as riders Jorge Lorenzo and Valentino Rossi. Monster Energy already had a personal sponsorship deal with Rossi but the company will now also sponsor Lorenzo. The reigning MotoGP Champion had previously had a sponsorship arrangement with rival energy drink company RockStar, but Yamaha exercised a clause in its contract with Lorenzo allowing a buy out of the RockStar deal as it conflicts with the team’s sponsor.

Yamaha Champions Riding School Returns To NJMP

Good news for those saddened to hear the Yamaha Champions Riding School would not return to Miller Motorsports Park in 2014: the school is back, now operating from New Jersey Motorsports Park. The change in venue doesn’t come without a slight change in the instructor lineup. Nick Ienatsch and Ken Hill will still lead the way, joined by Mr. Daytona himself, Scott Russell, but a new addition to the star-studded instructor lineup has also been added: none other than Larry Pegram.

Yamaha Star Bolt Café Photos from Tokyo Motor Show

We received some positive feedback on our Google+ page when we first wrote about Yamaha‘s Star Bolt Café prototype, so we thought we’d share some new photos Yamaha released from the Tokyo Motor Show. Yamaha has made it clear the Bolt Café is only a reference model to showcase the customization potential of the Bolt. At its heart remains the Bolt’s 942cc V-Twin engine and double-cradle frame.