2008 Yamaha Royal Star Venture on 2040-motos

Moto blog

New Delhi Auto Expo 2012 – Motorcycle Manufacturers Draw Battle Lines for World’s Second Largest Market

In past years, the biennial Auto Expo in India slipped under the radar while the industry was focused more on shows such as EICMA in Italy and Intermot in Germany. But with India’s middle class starting to flex its financial muscle while other markets continue to struggle, the New Delhi show is becoming much more prominent, with major OEMs positioning themselves to claim a piece of the India’s 13 million vehicles-a-year market. We’ve already looked at India-produced Royal Enfield’s new Thunderbird 500 and Hero Moto’s hybrid scooter concept which debuted at the Auto Expo, and today we’ll look at what the major international OEMs presented.

Colin Edwards’ Gear Being Auctioned For Feed The Children

While Colin Edwards may no longer be a factory Yamaha racer these days, he still enjoys a close bond with the tuning fork brand. So much so that Yamaha has announced a unique opportunity to bid on a historic set of road racing leathers, boots, gloves, and helmet as worn by Edwards during this, his final season in MotoGP. Proceeds from the auction will benefit the Feed the Children, which is Yamaha Motor Corporation’s official corporate charity.

Valentino Rossi Works at the Yamaha Offices when not Winning Everything

Yamaha Motor Europe has recently posted up on YouTube a delightful video about their riders.  Their secret for being so good at what they do is that they totally immerse themselves in Yamaha by working at the Yamaha offices. Hilarity ensues. James Toseland works the mail room, while Colin Edwards does security, quoting Eric Cartman from a 10 year-old-South Park episode.  Jorge Lorenzo is washing windows and Valentino Rossi is working the front desk.