2012 Yamaha Ef2000is Custom on 2040-motos

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Moto blog

Hipsters: How not to live your life

I have to start this piece by stating that I'm not from London. I may work here but I grew up in a remote North Western market town where people were (rightly) suspicious of anything or anybody new. Back to London.

Yamaha Named Strongest Motorcycle Brand of 2012 by Harris Poll

When you think of soft drinks, you picture Coca-Cola. When you think of cell phones, you picture the Apple iPhone. When you think of cookies, you picture Oreos.

How to solve the mystery of the wildcard replacement

With the two test riders coming forward to act as replacement riders for the injured Rossi and Aoyama, it brought back memories of the days when the grid would be gifted with wildcard riders from the respective countries. The Japanese rounds were always attended by some of the top guys with experience of the 500GP and MotoGP bikes, through racing them in their domestic championships. What resulted was getting to witness the exciting and talented Japanese riders, and bring new riders to the attention of the teams.