2009 Yamaha R1 Exhaust on 2040-motos

Moto blog

Yamaha Showcases New “Revs Your Heart” Slogan with Impressive Domino Show – Video

Yamaha recently announced it is adopting a new slogan to go with its “New Medium-Term Management Plan” for 2013-2015: “Yamaha Revs Your Heart“. The new slogan connects two key themes for Yamaha, the sound of its engines racing and the passion its products instills in its customers. To introduce its new brand slogan, Yamaha Motor produced a video featuring thousands of cascading dominoes.

Day 12 Dakar 2014: Despres Wins Day, Coma Maintains Overall Lead, Barreda Falls Out Of Contention – Video

The penultimate day of Dakar 2014 saw a dramatic change in the overall standings which could make for an exciting final stage tomorrow. Today, however, Yamaha Factory Racing rider Cyril Despres took his second special stage win of 2014 and his 33rd career win for Dakar. Coma, despite taking a 15 minute penalty, finished second for the day, maintaining his overall lead.

Yamaha To Build Cars By 2014

In a recent group interview at Yamaha Motor Company headquarters in Japan, company president Hiroyuki Yanagi announced plans for the company to enter into the automotive market by as early as 2014 — six years ahead of schedule. If you’re a motorcyclist or musician, the Yamaha brand is likely very familiar to you. However, the company has a long history building, or designing, engines for the car industry.