2008 Yamaha R6 W/ Flames on 2040-motos

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Moto blog

World’s Quickest VMax?

The Star Motorcycles VMax is the most powerful production streetbike in mass production. On October 25, 2009, a few VMax enthusiasts will be tearing up the dragstrip at Sacramento Raceway Park. The event is open to all www.starVmax.com and www.rswarrior.com members.

Jorge Lorenzo: The Lawn Mower – Video

If you thought only Honda made lawn mowers, think again. Little known fact: Yamaha makes a limited supply of uber high-end grass cutters every year, and they even come with an operator. In this case, none other than former MotoGP champion, Jorge Lorenzo, seen here landscaping the grounds at the Valencia circuit.

The Pursuit of Yamaha-ness – A Message from Yamaha’s CEO

Yamaha must “pursue true Yamaha-ness and break out of our old norms” if it hopes to increase profitability, says Hiroyuki Yanagi, the company’s president and chief executive officer. In an open letter released by Yamaha, Yanagi discussed what his company needed to do in order to reach its goal of producing 12 million units this year and collecting 2 trillion yen (US$22.5 billion) in sales. Yanagi’s message offered little in specific details but provided a glimpse of Yamaha’s overall strategy for the next few years.