2005 Yamaha Bruin Ultramatic 2x4 on 2040-motos

Moto blog

New Lorenzo lids unveiled

HELMET MANUFACTURER X-LITE will be unveiling one of their top-of-the-range lids in a variety of colour schemes favoured by Fiat Yamaha MotoGP star Jorge Lorenzo.The X-802 is now available in the MotoGP star's black paint scheme, with the recognisable red 'X' on the crown. The back of the helmet features an 'Evolution of Lorenzo', which charts the transition of the Mallorcan from boy to worldwide phenomenon, in a Charles Darwin cartoon stylee.If that doesn't float your boat there will be more options: Lorenzo's Captain America paint scheme, seen at the Indianapolis GP, will be available by the end of the year, along with the NASA-style astronaut helmet used during Lorenzo's stunning victory at Estoril.The helmet is priced at 484 euros (£442) on the European market.I feel a phone call coming on...

MSF Begins Year-long Real World Motorcycle Safety Study

The Motorcycle Safety Foundation has started what it calls the first-ever naturalistic study of motorcycling, with 100 motorcycles equipped with data logging equipment to record real-world riding situations over the course of a year. The information will valuable data that will help shape the MSF’s rider education and rider training program and other safety initiatives. “Our priority with this research is to observe the participants on a day-to-day basis,” says Dr.

Yamaha Showcases New “Revs Your Heart” Slogan with Impressive Domino Show – Video

Yamaha recently announced it is adopting a new slogan to go with its “New Medium-Term Management Plan” for 2013-2015: “Yamaha Revs Your Heart“. The new slogan connects two key themes for Yamaha, the sound of its engines racing and the passion its products instills in its customers. To introduce its new brand slogan, Yamaha Motor produced a video featuring thousands of cascading dominoes.