2014 Moto Guzzi California 1400 Touring Custom on 2040-motos

Moto Guzzi California 1400 Touring tech info

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Moto Guzzi Taking the Motorcycle Show Experience to Airports to Promote the California 1400

A pair of muscular-looking V-Twin cruisers sit on a dais in front of a dramatically lit backdrop as attractive female brand representatives greet guests, answer questions and pose for pictures. This scene is fairly commonplace at convention centers during the motorcycle show season, but Moto Guzzi is taking the scenario to a new location: airports. Moto Guzzi is bringing the motorcycle show experience to select airports in Europe to promote its new California 1400 models.

Turenduro Moto Guzzi V85 TT has become the locomotive of Piaggio Group sales

The Italian concern reported positive sales results for 2019. Over the past year, the brand merger showed a 1.3% increase in sales to 611,300 units, of which 399,600 units (+1.6%) were two-wheeled vehicles. Sales statistics in the Asia-Pacific region improved markedly, with a 14.5 percent increase.

2012 US Motorcycle Sales Results – Industry Reports 2.6% Increase

The Motorcycle Industry Council reported a 2.6% increase in motorcycle sales in the U.S. market for 2012. According to the industry group’s figures, American consumers purchased 452,386 motorcycles in 2012 compared to 440,899 motorcycles in 2011.