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Speed and Fuel TV to Broadcast Kawasaki’s Zero to Hero Challenge Starting This Week

Early this year, thousands of drag racers chased the dream and entered Kawasaki’s nationally-promoted “Zero to Hero Challenge,” hoping for the opportunity to face-off against multi-time champion Rickey Gadson and take home a new Kawasaki Ninja ZX-14R. Beginning this week, Speed and Fuel TV will broadcast the Zero to Hero Challenge across several time slots. Both cable networks will treat viewers to an inside look at the process all contestants went through on their way to challenging Gadson on the Las Vegas Motor Speedway drag strip in May.

Kawasaki World Debut At AIMExpo

Kawasaki has chosen the 2014 American International Motorcycle Expo as the venue to make the world debut of a yet unannounced motorcycle model. The model launch will take place at the Orange County Convention Center in Orlando, Florida, this October 16-19.  “AIMExpo demonstrated last year that it can serve as the ideal platform for media and brand activities and Kawasaki will leverage this grand stage to reveal new products, as well as interact closely with dealers and consumers,” explains Kevin Allen, Kawasaki Manager, PR + Brand Experience. “We have some very exciting new product to share and AIMExpo is the perfect place to make these announcements.” Attendees will also witness the North American introduction of all-new vehicles in several categories from Kawasaki. Following the unveilings, all products will then be on full display for all to see inside Kawasaki’s booth (#2165) out on the AIMExpo show floor.  “Kawasaki joins an expanding list of key companies that sees AIMExpo as the perfect means to infuse energy into the powersports business in North America,” says Larry Little, Vice President and General Manager, Marketplace Events Motorcycle Group.

2014 World Supersport Provisional Entry List

The International Motorcycling Federation (FIM) released a provisional entry list for the 2014 World Supersport Championship, with 23 riders including two to be announced at a later date. The provisional lists includes riders representing four different manufacturers: Honda, Kawasaki, MV Agusta and Yamaha. Honda is the most popular manufacturer with ten riders (though two are listed as TBA).