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Hero Honda Rebranded as Hero MotoCorp

Honda’s former joint venture in India has officially rebranded itself as Hero MotoCorp, revealing the company’s new logo and signaling the beginning of a new era for India’s largest motorcycle manufacturer. Formerly known as Hero Honda, the joint venture claims a share of nearly half of India’s two-wheeled vehicle market. Honda decided in late 2010 to end its 27-year partnership with India’s Hero Motors, buying out its 26% share for $855 million, about half the market price at the time.

Honda Offering Discount VIP Ticket Package For Laguna Seca MotoGP

If you want a true VIP experience at the MotoGP round at Laguna Seca, July 19-21, you’re in luck. Honda is offering a discounted three-day VIP ticket package of $230. The discount is open to riders of all makes and models, though being a Honda owner will reward you with the most benefits, as you’ll see below.

2012 Isle of Man TT Kickoff Event Will Stream Live Tomorrow, April 18

The most spectacular, and perhaps dangerous, road race in the world is more than a month away — a painfully long wait for fans! — but the Isle of Man is ramping up activities for the 2012 Isle of Man TT with the official race kickoff event slated for tomorrow, Wednesday, April 18, at Villa Marina in the Isle of Man’s capital, Douglas. The launch event takes place at 7pm [GMT (Greenwich Mean Time) or 4pm EST in the U.S.], and will broadcast live via webstream on the TT’s official site homepage: www.iomtt.com.