2003 Honda Shadow Spirit 750 on 2040-motos

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Hero Honda Rebranded as Hero MotoCorp

Honda’s former joint venture in India has officially rebranded itself as Hero MotoCorp, revealing the company’s new logo and signaling the beginning of a new era for India’s largest motorcycle manufacturer. Formerly known as Hero Honda, the joint venture claims a share of nearly half of India’s two-wheeled vehicle market. Honda decided in late 2010 to end its 27-year partnership with India’s Hero Motors, buying out its 26% share for $855 million, about half the market price at the time.

EICMA 2008: First Impressions

I have had a little walk around checking out the preparations for the show. I haven’t seen anything that I haven’t already seen or heard about previously, but here’s a selection from three of the halls. Yamaha are the only manufacturer to use an industrial crane to place some of its bikes up on high rise stands.

Virginia Tech Bolt To Race At NJMP, July 12-13

The Virginia Tech Bolt e-bike racing team will compete in the July 12-13 zero emissions road race at New Jersey Motorsports Park in Millville NJ. This race is part of the eMotoRacing series, which runs in conjunction with AHRMA. The 96 volt student-built prototype racebike will compete in the eSuperSport class against a field of production based Brammo Empulses. The Bolt Team is no stranger to competition, as it has previous experience racing in the TTXGP series in 2012.