2012 Honda Vfr1200f on 2040-motos

Moto blog

Hero Honda Rebranded as Hero MotoCorp

Honda’s former joint venture in India has officially rebranded itself as Hero MotoCorp, revealing the company’s new logo and signaling the beginning of a new era for India’s largest motorcycle manufacturer. Formerly known as Hero Honda, the joint venture claims a share of nearly half of India’s two-wheeled vehicle market. Honda decided in late 2010 to end its 27-year partnership with India’s Hero Motors, buying out its 26% share for $855 million, about half the market price at the time.

Honda Sold 16.8 Million Motorcycles in 2013

Honda announced sales of 16.8 million motorcycles in 2013, an improvement of 8.7% from the 15.5 million motorcycles sold in 2012. The announcement was made two days before Honda’s third quarter report for the three months ended Dec. 31, 2013, so we will have to wait to hear the financial impact, but based on these numbers, the quarterly report should be positive.

Honda Powersports Online Store Now Open

If you’re looking for Honda-branded merchandise like shirts, caps, or accessories, read the full press release below to find out more. Leading e-commerce solutions developer, Powertex Group, is pleased to announce the launch of a Honda Powersports online store and new Honda Powersports branded merchandise.  Powertex Group will manufacture and sell newly designed branded apparel, headwear, and accessories, such as OGIO and Oakley backpacks, drinkware, pens and picture frames, as well as provide existing Honda Powersports licensees with the opportunity to sell their merchandise.   This strategy will not only increase visibility for licensed products already in market, but offer a one-stop shop where both Powersports dealers and retail customers can purchase a large assortment of Honda branded merchandise.