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Honda Reports Q1 2011-2012 Results

Honda reported a 88.3% year-on-year decrease in net profit over its first quarter ended June 30, 2011, thanks in large part to the March 11 earthquake and ensuing tsunamis in Japan. Honda reported a profit of 31.7 billion yen (US$411.1 million) over the quarter, a fraction of the 272.4 billion yen (US$3.53 billion) reported over the same quarter last year.  The decrease came mainly from a large dropoff in automobile sales. Net sales from the motorcycle division helped keep Honda in the black despite a drop in unit sales.

Old Spice ad gets, er, spiced up

WE CAN'T believe an aftershave worn by most of our grandfathers is still on sale, or that people actually buy it, but Old Spice has given a new twist to their popular TV ad by including a motorcycle in the promo.The commercial stars former American football player Isaiah Mustafa and ends with, what looks like, a 1970s Honda twin in a jacuzzi.It's all completely bizarre but clever.

Record Number of Entrants (Sort of) for 2012 Isle of Man TT Zero

Mark Miller, seen here aboard the MotoCzysz electric race bike, won the 2010 TT Zero. Team Segway Racing MotoCzysz will again return to the TT Zero with past TT Zero winners Mark Miller and Michael Rutter as its riders in the 2012 race. The Isle of Man TT press office today announced a total of 18 entrants in the 2012 SES TT Zero electric motorcycle race — a record number of riders according to the IoM TT website.