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When in Rome for Harley’s 110th

In addition to all the other goings-on scheduled for Harley-Davidson’s 110th celebration in Rome, Italy, Pirelli and LowRide magazine are teaming up to bring Italian Motor Company enthusiasts even more. During the June 13-16 celebration Pirelli is setting up shop at Lido di Ostia, transforming the Rome Nautical Club in to the Pirelli Clubhouse for this occasion. Guests at the Pirelli Clubhouse can attend tattooing sessions, where images created by Fashion Tattoo Studio will be imprinted on a range of tires. For those who want to try the thrills of driving a racing car through iconic racetracks around the world, the Formula 1 simulator will be available throughout the four-day celebration. Also on show is the new summer collection of Pzero clothing.  Pirelli technicians will hold product workshops illustrating the importance of tires on custom motorcycles.

Expensive pleasure: the cost of the electric Harley-Davidson LiveWire announced

The first "electric train" from Milwaukee - this time for real! - will appear on the New World market in August and is expected to be one of the most expensive models in the corporate palette. Nearly thirty thousand dollars ($29,799) is the minimum price for a Harley-Davidson LiveWire.

Pope Francis Blesses Harley-Davidson Riders for 110th Anniversary Celebrations

What do Kid Rock, UFC fighter Frank Mir and Pope Francis have in common? They’re all involved in some way with Harley-Davidson‘s 110th anniversary. Kid Rock is headlining the big bash on Labor Day weekend while Mir is on the card for UFC 164 in Milwaukee that same weekend as part of the extended 110th anniversary celebrations.