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Moto blog

Brammo Hires Ex-Harley-Davidson Dealer Development Director

Brammo has hired former Harley-Davidson dealer development director Jim Marcolina to develop the electric motorcycle maker’s North American dealer network. Marcolina was director of dealer development and dealer relations at Harley-Davidson after joining the Motor Company as a district sales manager. Brammo will rely on Marcolina’s experience working with Harley-Davidson’s dealer network to help establish its own fledgling network.

Zero Motorcycles Launches Dealer Network

Zero Motorcycles announced a new network of eight dealerships as the electric motorcycle company begins the transition from an online-based sales model to a traditional showroom sales model. Until now, Zero conducts its sales over the Internet with the help of a system of Independent Representatives around the country who use a handful of demo models instead of actual inventory to showcase the brand. As both demand and production have increased, Zero is ready to adopt a new dealer-based model.

Airhawk Introduces DS Comfort Seating System For Dual Sport Bikes, Bikes With Narrow Seats

Airhawk, Inc., has introduced the DS Comfort Seating System, a cushion designed specifically for motorcyclists who ride dual sport bikes or bikes with narrower seats. Features of the DS cushion include a narrow front to match the seat profile of most dual sport/adventure bikes and bikes with narrow seats.  A tapered-down front minimizes unwanted pressure on the scrotum, and a heavy-duty hold-down strap system ensures a secure fit to the bike.  The DS also works well with narrow customized or aftermarket seats that have been installed for the purpose of getting the rider lower to the ground.