2005 Harley Davidson Sportster Xl1200c on 2040-motos

Moto blog

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.

EBR Announces More Than 60 Founding Dealers

Erik Buell Racing (EBR) today announced its founding dealerships across the United States. The recruitment process began shortly after the American International Motorcycle Expo in Orlando, Florida, where the company took the wraps off the 1190RX production superbike. More than 60 dealers will be the first to carry the 1190RX.

2013 Harley-Davidson Dyna Street Bob Gets Styling Updates And H-D1 Factory Customization

For 2013 Harley’s Dyna Street Bob gets updated styling treatments that further promote the production-level bobber’s no-nonsense image. In addition to the restyling, the Street Bob joins the 1200 Custom as one of two bikes available for Harley’s web-based customization program known as H-D1. “Our focus for the Street Bob is always on street appeal,” Harley-Davidson’s Styling Manager Tony Pink said in a release.