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Harley-Davidson Reveals Project Livewire

Yesterday we published a scoop on what we believed to be a production electric motorcycle by, of all companies, Harley-Davidson, dubbed “Livewire.” Today, H-D officially announced Project LiveWire as the company’s first electric motorcycle.However, it appears as though our speculation about LiveWire going into production was a bit off base. Instead, The Motor Company is continuing with its customer-led product development approach and letting riders decide whether or not LiveWire sees the light of day. Starting next week select consumers across the country will be able to ride and provide feedback on the bike, helping to shape the future of Harley-Davidson’s first-ever electric motorcycle. While not for sale, Project LiveWire is specifically designed for the purpose of getting insight into rider expectations of an electric Harley-Davidson motorcycle.

Harley-Davidson Financial Services to Refund $228,000 in Settlement

Harley-Davidson Financial Services agreed to reimburse more than 600 customers in Massachusetts a total of $228,000 to resolve a dispute over refunding enrollment fees on loans. Customers receiving financing occasionally pay optional enrollment fees for additional special loan terms. If a customer pays off its financing loan ahead of schedule, they may be entitled to a pro-rated refund on those enrollment fees.

Harley-Davidson Street 750 Goes Flat Tracking At X Games

Harley-Davidson’s new Street 750 is set to make its flat track debut this weekend at X Games Austin. Reigning AMA Pro Flat Track Grand National champion Brad “the Bullet” Baker will lead the exhibition race. Highlights of the race will air on ESPN during the X Games competition coverage. A Conversation With AMA Grand National Champion Brad Baker “The action-packed environment at X Games Austin fits perfectly with the attitude and identity of the new Street 750 motorcycle,” said Dino Bernacchi, Director U.S. Marketing, Harley-Davidson Motor Company.

Harley-Davidson Helps America Avoid Further Father’s Day Flubs

While Father’s Day is meant to celebrate fatherhood and family, new data shows most American dads aren’t feeling the love. The survey, commissioned by Harley-Davidson, interviewed more than 1,200 American dads about their Father’s Day gifts and experiences. The findings are clear that not all dads get their due on their day.

AMA Pro GoPro Daytona SportBike Riders Gearing Up For Road America

The AMA Pro GoPro Daytona SportBike class makes its much-anticipated return to Road America this weekend. The four-mile Wisconsin circuit is a particularly exciting place to watch the middleweight bikes because its long straights and braking zones make passing and lead changes commonplace. More than just a test of man and machine, the races often develop into a strategic battle leading up to the all-important last lap and run up the hill to the checkered flag.

2014 AMA Flat Track: Springfield Mile I Results

Bryan Smith edged out Kenny Coolbeth Jr. by a mere 0.041 seconds to win the AMA Pro Flat Track Experts Twins race at the Springfield Mile. The ten laps of the race saw Smith and his Kawasaki battling for the lead with Coolbeth and Jake Johnson and Jared Mees sitting close behind waiting for an opening.

HeliBars Installation Service Will Be Half Price At The Americade Rally

HeliBars, one of the leaders in replacement motorcycle handlebars and riser systems, is pleased to announce that installation labor of its innovative, patented products will be just $100–half price–during the Americade rally, in Lake George, New York from June 2nd to 6th. Americade attendees will have their new HeliBars installed and custom-tailored during the rally by factory certified HeliBars installer, Sportline Power Products, in nearby Queensbury. The shop will have on hand a wide selection of Heli comfort kits, headlined by the just-released Luxury Sport Touring Horizon handlebars for Honda Goldwings and F6Bs.

Airhawk Introduces DS Comfort Seating System For Dual Sport Bikes, Bikes With Narrow Seats

Airhawk, Inc., has introduced the DS Comfort Seating System, a cushion designed specifically for motorcyclists who ride dual sport bikes or bikes with narrower seats. Features of the DS cushion include a narrow front to match the seat profile of most dual sport/adventure bikes and bikes with narrow seats.  A tapered-down front minimizes unwanted pressure on the scrotum, and a heavy-duty hold-down strap system ensures a secure fit to the bike.  The DS also works well with narrow customized or aftermarket seats that have been installed for the purpose of getting the rider lower to the ground.

New Harley-Davidson Book Ties Together The Company’s Past

Margie Siegal, former columnist for IronWorks Magazine and motorcycle enthusiast has written a book on the history of the world’s most famous motorcycle, Harley-Davidson. Entitled,  Harley-Davidson: A History of the World’s Most Famous Motorcycle, the book ties together the mechanical evolution of the Harley engines, the social history of Harley and the beautiful visuals associated with Harleys in design, advertising, artful photography and collectibles. Harley-Davidson are words that evoke the open American road and the “Made in America” tradition like no others.

Harley-Davidson Hires ex-GM Engineer Federico

Harley-Davidson has hired a former General Motors engineer and executive, most recently recognized for leading the automaker’s internal investigation of its ignition switch fiasco that resulted in a recall of 2.6 million vehicles. Jim Federico retired from GM on May 5 after working in various roles with the company over nearly four decades, most recently as executive director of global vehicle integration. Federico will join Harley-Davidson on June 2 as vice president of engineering.