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Moto blog

Zero Motorcycles Launches Dealer Network

Zero Motorcycles announced a new network of eight dealerships as the electric motorcycle company begins the transition from an online-based sales model to a traditional showroom sales model. Until now, Zero conducts its sales over the Internet with the help of a system of Independent Representatives around the country who use a handful of demo models instead of actual inventory to showcase the brand. As both demand and production have increased, Zero is ready to adopt a new dealer-based model.

Harley Unveils Street Line in X Games Ice Racing Exhibition – Video

No, you didn’t read that headline wrong. Harley-Davidson will reveal its Street line of motorcycles to the US market at the X Games today with an ice racing exhibition. While exciting, the winter X Games have clearly been lacking one thing – motorcycles – and the Motor Company has joined with ESPN to bring ice racing to mainstream audiences. What could be a better way to introduce the Street 750 to a young, adventure sports-focused market to the Harley line designed by and for them?

Jury Dismisses Suit Against Harley-Davidson Over ABS Indicator

A Sacramento Superior Court jury has dismissed a lawsuit filed against Harley-Davidson involving a 2009 accident that left one of the plaintiffs with severe brain injuries. Judy Wilson was injured in an April 11, 2009, crash after her husband, Jack, locked the rear wheel of his non-ABS equipped 2008 Harley-Davidson Road Glide. The plaintiffs contended they believed their  was equipped with ABS because the instrument panel had an ABS indicator icon and from the salesperson’s sales pitch.