2004 Harley-davidson Softail on 2040-motos

Moto blog

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.

Cubans Host First Harley-Davidson Rally

Relations between the U.S. and Cuba have been strained for decades but that hasn’t stopped some Cubans from enjoying a piece of Americana. About 70 Cuban Harley-Davidson riders (or “Harlistas” as they call themselves) gathered in the resort town of Varadero for the country’s first-ever Harley-Davidson rally.

New Screamin’ Eagle Drag Racing Championship Series for 2013

The NHRA today announced the formation of the Screamin’ Eagle Championship Motorcycle Series for 2013. The new series will feature five classes: Top Fuel, Pro Gas, Draggin’ Bagger, Street Pro and Hot Street. The 10-race series will compete at divisional events as part of the NHRA Lucas Oil Drag Racing Series, in addition to the Sportsman ET Motorcycle class that currently competes at various NHRA divisional events.