2002 Harley-davidson Softail Custom Cruiser on 2040-motos

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Built For Speed Art Exhibit To Be Displayed At Sturgis Buffalo Chip

“Built for Speed – Race Inspired Motorcycles and Art” is the title of Michael Lichter’s 14th annual “Motorcycles as Art” exhibition in Sturgis this August, which for the second year in a row, will be jointly curated by Michael and Paul d’Orleans of the Vintagent. ‘Built for Speed’ is sure to impress visitors with a beautiful and thought-provoking display of motorcycles and related art, the race-inspired theme making connections between motorcycle racing and custom bike designs inspired by racers. Each custom bike in ‘Built for Speed’ reflects a branch of racing; Speedway, Flat Track, Drag Racing, Board Track,  Grand Prix, Land Speed Record, and will be displayed beside the racing machines suggesting the origins of each style.

UFC Set To Rumble For H-D’s 110th Anniversary

The Ultimate Fighting Championship (UFC) octagon is set to ride into Milwaukee for Harley-Davidson’s 110th Anniversary celebration, giving fans an opportunity to witness one of the hardest-hitting live MMA fights of the year – the UFC 164 Harley-Davidson Hometown Throwdown. UFC stars including Cain Velasquez, Mike Chiesa and Matt Hughes will be at the BMO Harris Bradley Center in downtown Milwaukee on August 31 for the action-packed card, which will feature more than 10 hard-hitting bouts. “UFC and Harley-Davidson fans will experience the passion of the world’s best fighters when they duke it out in the Octagon in our backyard here in Milwaukee during our 110th Anniversary,” said Mark-Hans Richer, Chief Marketing Officer at Harley-Davidson.

Harley-Davidson’s New Facebook App Allows Fans to Shape H-D Marketing

Harley-Davidson has advanced its “crowdsourcing” marketing strategy to the next phase.  The Motor Company announced today Fan Machine, a new app for its Facebook presence. The app is a conduit for fan-submitted marketing ideas.