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HeliBars To Exhibit And Present At AIMExpo, October 16-19

From a Helibars press release: HeliBars, a leader in replacement motorcycle handlebars and riser systems for more than 25 years, is pleased to announce that it will be showcasing its multi-adjustable handlebar systems and presenting a seminar at the American International Motorcycle Expo, in Orlando, Florida, on October 16-19. Industry professionals and consumers are encouraged to stop by booth number 1777 to see a selection of Heli’s replacement bars and riser systems, including the new Horizon XP performance handlebar for Harley-Davidson Road Kings and Road Glides. This patented, multi-adjustable setup will be mounted on a 2015 Road Glide on loan from Orlando Harley-Davidson, a local dealership displaying in booth number 1139.

Harley-Davidson Breakout Recall Caused by Fuel Tank Angle

An official recall announcement by the National Highway Traffic Safety Administration sheds some light on the cause of a recall campaign on 2013-2014 Harley-Davidson Breakout and CVO Breakout models. We wrote about the recall last week, after campaigns were initiated in Canada and Australia to address a problem with the fuel sensors not properly reading the correct volume of fuel. We now know the problem is caused by the angle of the fuel tank.

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.