2013 Black Harley Davidson Sportster on 2040-motos

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2013 US Motorcycle Sales Data

The Motorcycle Industry Council (MIC) reported a modest 1.4% growth in U.S. motorcycle and scooter sales in 2013, with consumers purchasing 465,783 vehicles. The sales data represents numbers from the MIC’s member brands which include BMW, Can-Am, Ducati, Harley-Davidson, Honda, Kawasaki, KTM, the Piaggio Group (which includes Aprilia, Moto Guzzi and Vespa), Victory, Suzuki, Triumph and Yamaha.

2011 AMA Pro Vance & Hines XR1200 Champion Chris Fillmore

Chris Fillmore of Oxford, Mich., has won the 2011 AMA Pro Vance & Hines XR1200 Championship. Fillmore ended the season on a victorious note, winning the 2011 AMA Pro Road Racing season finale at New Jersey Motorsports Park. The Bruce Rossmeyer/Geico racer finished the season with five wins and eight podium appearances in nine races in the Harley-Davidson XR1200 spec racing series.

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.