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Harley-Davidson Reports Q2 2014 Sales Results

Harley-Davidson reported a net income of $354.2 million over the second quarter of 2014, thanks to a 12.4% increase in sales revenue. Actual motorcycle sales volume stayed about even, however, with unit sales increasing to just 90,218 motorcycles from 90,193 sold in the same quarter last year. Though sales were statistically the same as they were last year, Harley-Davidson generated $1.48 billion in revenue from motorcycle sales alone, up 16.2% from the $1.27 billion reported in the second quarter of 2013.

Harley-Davidson Launches The Harley-Davidson Riding Academy

Harley-Davidson‘s rider training program has revamped itself and even changed its name. Now the new Harley-Davidson Riding Academy is the only national rider training program hosted by Harley-Davidson dealerships and conducted on an all-new Harley-Davidson motorcycle. Since its inception in 2000, Harley-Davidson’s rider training program has successfully trained more than 350,000 new riders with a premium Motorcycle Safety Foundation (MSF)-approved rider training experience that guides students on their journey from the classroom to the street with an emphasis on building student confidence on their road to independence.

Terminator 2 Harley-Davidson Is Coming Home

If you thought Arnold Schwarzenegger’s greatest role was in Terminator, then you should make your way to Milwaukee: The Harley-Davidson Museum has acquired one of the few surviving 1990 Harley-Davidson FatBoy motorcycles used in the filming of Terminator 2: Judgement Day. At the time of filming, the FatBoy was one of Harley-Davidson’s newest models, and the one now in the Museum’s permanent collection was ridden by Arnold Schwarzenegger in the 1991 action classic. “Terminator 2 is an iconic film and a celebrated piece of pop culture history,” said Jim Fricke, Curatorial director of the Harley-Davidson Museum.