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Harley-Davidson Reports Q1 2014 Sales Results

Harley-Davidson kicked off its 2014 fiscal year with a first quarter net income of $265.9 million, an 18.1% increase from the profit reported in the same period of 2013. Consumers purchased 57,415 new Harley-Davidson motorcycles worldwide in the first quarter, up 5.8% from the 54,254 units sold in Q1 2013. U.S.

AMA Ice Racing Grand Championship Adds Ice Moto Competition

If you’ve been paying attention around here, you’ll know that we love ice racing here on Motorcycle.com. Editors Troy Siahaan and Tom Roderick got a first-hand taste of ice racing last winter, and we got a real kick out of seeing racers Brad Baker, Jared Mees and Nichole Mees taking Harley-Davidson Street 750s onto ice during the Winter X Games. That’s why we’re looking forward to the American Motorcyclist Association Ice Racing Grand Championships, Feb.

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.