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Harley-Davidson Ultimate Learn-to-Ride Contest for Women

Harley-Davidson announced a new contest for women looking to get started into riding motorcycles. The “Ultimate Learn-to-Ride” Experience will award four women with a prize package including a new Harley-Davidson Sportster personally designed through the H-D1 Factory Customization program, $1,000 in Harley-Davidson apparel and a trip for two to Milwaukee to take the Harley-Davidson Riders Edge rider course. To enter, visit www.h-d.com/mytime and fill out the form.

Best Western Debuts Global Partnership with Harley-Davidson at 110th Anniversary Event in Rome

Best Western International debuted its new global partnership with Harley-Davidson in style at Harley’s 110th Celebration in Rome. The 67-year-old hotel company presented hundreds of thousands of attendees with its “Motorcycle-Friendly Hotel” program as part of a four-day celebration at the famous Port of Ostia. Riders in the US, Canada and Mexico already know Best Western is the hotel of choice for real moto-travelers.

MSF Begins Year-long Real World Motorcycle Safety Study

The Motorcycle Safety Foundation has started what it calls the first-ever naturalistic study of motorcycling, with 100 motorcycles equipped with data logging equipment to record real-world riding situations over the course of a year. The information will valuable data that will help shape the MSF’s rider education and rider training program and other safety initiatives. “Our priority with this research is to observe the participants on a day-to-day basis,” says Dr.