2008 Harley-davidson Softail on 2040-motos

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Moto blog

Elvis' Harley

Today (August 16) it's exactly 35 years since Elvis died (or didn't, depending on your beliefs on the matter) so we thought we'd mark the moment with this – Elvis Presley's own 1956 Harley-Davidson. Elvis is so inextricably linked to Harleys that he's even become subject of an endlessly-circulating internet myth. You know, the one where a guy finds an old Harley for a few bucks, starts to restore it and discovers an 'Elvis' inscription under the seat.

EBR Announces More Than 60 Founding Dealers

Erik Buell Racing (EBR) today announced its founding dealerships across the United States. The recruitment process began shortly after the American International Motorcycle Expo in Orlando, Florida, where the company took the wraps off the 1190RX production superbike. More than 60 dealers will be the first to carry the 1190RX.

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.