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Burly Preload Adjusters Available for Harley-Davidson Sportster And Dyna Models

For the discerning Harley-Davidson Sportster or Dyna rider who wants a bit of suspension adjustment, Burly has just released a line of preload adjusters for both models. Designed to replace the OEM fork caps, the machined aluminum adjusters can be installed in well under an hour with basic tools and are available for 39mm and 49mm Sportster and Dyna forks.  The adjusters sit tight against the triple tree to avoid handlebar interference and are available in clear or black anodized finish. Check out the Burly web site or contact your local dealer to get a set. Retail pricing is set at $139.95

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.

Harley-Davidson’s New Facebook App Allows Fans to Shape H-D Marketing

Harley-Davidson has advanced its “crowdsourcing” marketing strategy to the next phase.  The Motor Company announced today Fan Machine, a new app for its Facebook presence. The app is a conduit for fan-submitted marketing ideas.