2002 Harley Davidson 883 on 2040-motos

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Harley-Davidson Announces Returning 2012 Sportster, Touring, and Trike Models

Harley-Davidson has begun shipping its 2012 Sportster, Touring and Trike models across the U.S. and Europe. The 15 announced 2012 models are all returning models from the 2011 lineup.

Harley-Davidson’s New Facebook App Allows Fans to Shape H-D Marketing

Harley-Davidson has advanced its “crowdsourcing” marketing strategy to the next phase.  The Motor Company announced today Fan Machine, a new app for its Facebook presence. The app is a conduit for fan-submitted marketing ideas.

Top 5 Motorcycle Helmets From J.D. Power

J.D. Power and Associates who do independent and unbiased surveys and polls have gathered information on customer satisfaction of motorcycle helmets. The study measures the overall satisfaction of motorcyclists with their new helmet in three key factors: ventilation, face shield, and design and styling; which consist of 11 attributes: quietness; ventilation/air flow; de-fogging; face shield ability to keep wind out; face shield ability to resist scratching; ease of replacing face shield; scratch resistance of shell; color/graphic design; weight; ease of fastening the strap; and fit and comfort.