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Warren Buffett Loans $300 Million to Harley-Davidson

Don’t think that Mr. Buffett is lending the American icon the money out of the goodness of his heart, he is receiving a whopping 15 percent on his money, at those rates I can lend Harley some money! CNBC.com Warren Buffett poses on a motorcycle at the Burlington Hathaway annual meeting in May, 2008.  Berkshire’s Geico subsidiary was promoting its motorcycle insurance.

Harley-Davidson’s New Facebook App Allows Fans to Shape H-D Marketing

Harley-Davidson has advanced its “crowdsourcing” marketing strategy to the next phase.  The Motor Company announced today Fan Machine, a new app for its Facebook presence. The app is a conduit for fan-submitted marketing ideas.

Harley Unveils Street Line in X Games Ice Racing Exhibition – Video

No, you didn’t read that headline wrong. Harley-Davidson will reveal its Street line of motorcycles to the US market at the X Games today with an ice racing exhibition. While exciting, the winter X Games have clearly been lacking one thing – motorcycles – and the Motor Company has joined with ESPN to bring ice racing to mainstream audiences. What could be a better way to introduce the Street 750 to a young, adventure sports-focused market to the Harley line designed by and for them?