1984 Harley-davidson Fxr on 2040-motos

Moto blog

Motorcycle Ride for Diabetes

Photograph by: Roy Antal, Leader-Post By and large, motorcyclists are some of the most generous citizens in the world. Riding events all over the world bring in untold millions of dollars for numerous worthy charities. Keeping with this theme, one hardy Canadian rider is braving the Great White North’s frigid winter temperatures by riding his Harley coast to coast to raise awareness for diabetes, a disease that has seen a rapid explosion of new afflictions.

Sturgis Buffalo Chip Student Build Challenge Will Use 2014 Harley-Davidson Street Glide

Next year’s Sturgis Buffalo Chip will once again feature the Student Build Challenge. The bike build project is a collaboration between the Sturgis Buffalo Chip, Sturgis Brown High School, Black Hills Harley-Davidson, Terry Components, Dakota V-Twin and a large group of industry-leading parts sponsors. The program provides the opportunity for Sturgis Brown High School students to learn from leading motorcycle industry professionals in order to create a one-of-a-kind custom motorcycle from a stock Harley-Davidson.

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.