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Harley-Davidson Raises $160,000 for USO

Harley-Davidson helped raise $160,000 for care packages to overseas troops through the United Service Organizations. The Motor Company challenged its dealers and over 200 chapters of the Harley Owners Group to raise over $500 each from Nov. 1 to Dec.

ACCEL Stealth Supercoils Now Available For Harley-Davidson Sportsters

ACCEL today announced the company’s popular motorcycle Stealth SuperCoils will now be available to owners of 2007-2014 Harley-Davidson Sportsters.  First introduced in late-2013 for Harley-Davidson Twin-Cam engines, ACCEL’s Stealth SuperCoils provide quicker engine starting and improved throttle response, while hiding all ignition wiring in the head of the self-contained coil pack; eliminating the need for spark plug wires and creating a clean, custom look. In addition to the flat black and natural aluminum finishes, the Sportster Stealth SuperCoils are offered in flat black with polished aluminum edges. Each SuperCoil mounts directly to the spark plug and features a cross-functional cast aluminum cover that also acts as a heat sink, pulling heat away from the cylinder heads.

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.