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Harley-Davidson’s 110th Anniversary Party Is Just A Week Away

Harley-Davidson has been preparing for its 110th anniversary party for the past year, celebrating in 11 countries on six different continents. In the past year, Harley-Davidson employees, dealers and riders have shared thousands of amazing experiences, including a ride through the Tibetan Plateau in China, a parade along the beaches of Sao Paulo and even a Papal blessing. But now the party is coming home to Milwaukee over Labor Day weekend, which promises to be the biggest celebration of them all.  Milwaukee residents have always been cordial hosts for Harley-Davidson enthusiasts who make the journey to the City of Festivals from around the world. One Anniversary tradition is the welcoming home of thousands of riders by Milwaukee area residents who stand on the city’s highway overpasses with homemade welcome signs as riders arrive in Milwaukee.

Harley-Davidson and an American Hero

As motorcyclists, we’re drawn to the freedom two wheels represent; just man, machine and the open road. The feeling rings true today as it did 72 years ago, when Wallace Van Sandt, of Birmingham, Alabama, took delivery of his 1941 Harley-Davidson WLD Special Sport Solo, purchased new in 1940 for $365 (roughly $5800 in today’s money) by his father as a high school graduation gift. The WLD Special Sport Solo was a ringer in its day.

Five Takeaways from Harley-Davidson's Q4 2022 Results

Del Mar delays, Project Fuel and the X350RA Harley-Davidson presented its fourth quarter 2022 financial results, and the results were generally strong, but not without a few hiccups. The quarter was strong, compared to the previous year, with revenues ($1.14 billion vs $1.02 billion), operating income (profit of $4 million vs loss of $7 million) diluted earnings per share ($0.28 versus $0.14) showing increases in 2022. For the year, Harley-Davidson reported revenues of $5.76 billion compared to $5.34 billion in 2021, and an operating income of $909 million compared to $823 million in the previous year.