2012 Harley-davidson Heritage Softail Classic on 2040-motos

Moto blog

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.

Bike Week Is Here!

It’s been a long, cold winter in most of the US, but it’s always sunny in Florida. And that’s why every year around this time tens of thousands of motorcycle enthusiasts descend on Daytona Beach for Bike Week! Motorcycle.com will have our boots – and wheels – on the ground.

Best Western Holds Photo Contest for Motorcyclists

Best Western is holding a new contest for motorcyclists to celebrate its 65th anniversary and the launch of its three types of hotels. The Best Western Ride Rewards Photo Contest is open to motorcycle riders and runs until July 15. To enter, riders must submit photos of their motorcycles in front of a Best Western sign from the chain’s 2,200 North American locations to the Best Western Facebook page.