2009 Harley-davidson Fxstc Softail Custom on 2040-motos

Moto blog

New Harley-Davidson Sportster for India to Use 500cc V-Twin

When Harley-Davidson first entered the Indian market, The Motor Company decided to import existing models as complete knockdown kits for final assembly in the burgeoning market. Considering the average motorcycle in India has a displacement smaller than 200cc, it was inevitable Harley-Davidson would eventually have to produce a small-displacement model rather than rely on its existing product line which currently lists the 883cc sportsters as its smallest bikes. Despite a denial last May by Harley-Davidson India’s Managing Director Anoop Prakash, it now appears Harley-Davidson is set to announce a new small-displacement model to be produced in India at the 2014 Indian Auto Expo next February.

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.

EagleRider Introduces Pillion Tour Program for Non-Riders

Motorcycle tour operator EagleRider is launching a new program for non-riders. Celebrating its 20th anniversary this year, EagleRider offers motorcycle rentals and guided motorcycle tours. Until now however, you had to have a motorcycle license or ride as a passenger with another traveler who does.